Digital Campaign Associate

Job description

Tinybeans is a publicly-traded tech company that is in active growth mode, continuing to invest in fulfilling our mission- to connect parents and their families with the most trusted tools on the planet to help them thrive. We feel fortunate to be welcoming more users to our platforms than ever before and playing an even more important role in parents’ lives.

With a platform reach of over 28 million users, a deep content partnership with Apple and a 5-star App Store rating, Tinybeans is on a mission to help families create real connections with each other and with tailored resources to help them thrive.

Your Part in Our Mission:

The ideal candidate will be a self-starter, detail-oriented and organized. They will be responsible for partnering with the sales team and their clients to offer best-in-class support across the full sales cycle (media planning, campaign management, wrap report) across all Tinybeans campaigns.

Tinybeans’ partner goal is to “be the bestest partner for brands that target families by being their favorite playmate because we seek to understand their needs and we offer them their most creative and effective solutions”. You will help us be that best in class partner to our clients, and in turn drive revenue, both new and renewal.

You are a strategic thinker with excellent communication and customer service skills (both internal and external) and someone who is ready to take an active role in ensuring advertising campaigns meet client expectations. You will support members of the sales team on media plans for rfps and be the lead on campaign management from kick-off call through asset collection/approvals to wrap deck.

You will …

  • Partner with assigned sellers to ensure campaigns successfully deliver on client KPI’s
  • Create strategic media plans to effectively achieve campaign goals including understanding upper funnel [awareness, calls to action] and lower funnel [direct response, conversion] campaign tactics
  • Prepare for and lead all client/agency kick-off and campaign-related calls to ensure alignment on campaign goals and KPI’s
  • Communicate with clients on a daily basis in a professional and consultative manner to develop relationships and gain strategic oversight of large accounts
  • Own campaign management across entire process including timelines, asset collection/routing, client reporting cadence and on-time delivery of all assets sold
  • Collaborate with other teams (ad ops, custom content, email) to project manage creation of campaign assets and reporting needs, acting as a liaison between these teams and our clients
  • Reserve all inventory and generate contracts for sold campaigns

You are a …

  • Team player who loves collaborating with sellers, clients and other teams, operating without ego - and having fun along the way
  • Great communicator who nurtures client relationships and builds trust in our brand/product
  • Multitasker who can prioritize and re-prioritize throughout the day
  • Constant learner, always searching for inspiration for new ideas and fresh approaches
  • Self-starter who can roll up their sleeves across many areas of campaign management
  • Highly organized project manager

We will…

  • Enable you to make a difference and work in an inclusive culture
  • Offer you a remote work schedule
  • Expose you to all aspects of a start-up experiencing incredible growth
  • Welcome you to be part of a publicly-traded company with a global reach
  • Offer you competitive compensation + yearly stock options
  • Health, dental, vision, FSA, commuter benefits and 401K
  • Encourage you to recharge your batteries; Generous time off policy, additional sick & personal time, and 10 paid holidays.
  • Support you like family as part of our playful team

Requirements

You must have...

  • Bachelor’s Degree and/or equivalent business experience

  • Minimum 1-2 years experience in digital media (planning or campaign management at a digital publisher or agency)

  • Understanding of traditional and interactive digital media planning elements

  • Great communication skills and client-facing experience with the ability to identify risks and effectively manage through unexpected challenges

  • Strong analytical thinking and mathematical skills

  • Excellent project management skills

  • Storytelling and writing skills a plus

  • Ability to advise partners on best practices and areas of opportunity

  • Excited by a fast-paced and rapidly changing environment

  • Proficiency in Microsoft Office/Google solutions

  • Experience with SalesForce, DFP and Tableau is a plus

At Tinybeans, we work hard and are committed to building a diverse team, fostering an inclusive culture, and investing in equity across our organization. Together, with our different perspectives, experiences, and backgrounds, our people are successful in jobs and are better able to address the needs of our customers.